Webflow Pricing Guide: Everything You Need to Know

If you're considering Webflow, it's likely because you want excellent web design and performance without the costs and complexity associated with custom-built technology stacks.

In this guide, we cover Webflow’s latest pricing structure, focusing on two essential components: Workspaces and Site Plans.

What Is a Webflow Workspace?

A Workspace is your central hub for managing all your Webflow sites and collaborators. Every Webflow account starts with a free Starter Workspace.

The Starter plan includes:

• 1 published site on a webflow.io subdomain
• 2 unhosted (staging) sites
• Up to 2 free Guest collaborators
• Basic access to the Webflow Designer
• Limited CMS features

This is a good starting point for individuals or small teams with a single website.

As your needs grow, such as launching multiple landing pages or collaborating with internal team members, you’ll need to upgrade to a paid Workspace plan.

Workspace Pricing

Webflow offers several Workspace plans for individuals, teams, and agencies. Each plan includes one Full seat by default, and you can add more seats as needed.

The plans vary by features like unhosted site limits, guest access, and free reviewer roles:

Standard Workspace Plans

These plans are best suited for individuals and teams managing multiple projects or internal websites.

• Core Workspace‍
  
  • $19/month per seat (annual) or $28/month (monthly)
  • Includes 1 Full seat
    
  • Includes up to 100 free Reviewer seats and 2 free Guest seats‍
• ‍Growth Workspace‍
  
  • $49/month per seat (annual) or $60/month (monthly)
  • Includes 1 Full seat
  • Includes unlimited unhosted (staging) sites
  • Up to 100 free Reviewer seats, and 2 free Guest seats‍
• ‍Enterprise Workspace‍
  
  • Custom pricing
  • Includes unlimited unhosted sites, advanced security and compliance features
  • Up to 100 free Reviewer seats, and up to 10 free Guest seats
  • Full and Limited seat pricing is customized per agreement

Specialized Workspace Plans

These plans are designed for freelancers and agencies collaborating on client websites.

• ‍Freelancer Workspace‍
  
  • $16/month per seat (annual) or $24/month (monthly)
  • Includes 1 Full seat
  • Includes 10 unhosted sites, up to 100 free Reviewer seats, and 2 free Guest seats

• Agency Workspace‍
  
  • $35/month per seat (annual) or $42/month (monthly)
  • Includes 1 Full seat. Supports unlimited unhosted sites
    Up to 100 free Reviewer seats, and 2 free Guest seats

Seat Definitions and Pricing

Webflow offers flexible seat types so you can scale your team without changing plans. Each seat type is priced based on its level of access:

• Full seat: Grants full design, build, and admin permissions
  • Add for $39/month (annually) or $45/month (monthly)
• Limited seat: Ideal for content teams. Allows CMS editing but no design or build access
  • Add for $15/month (annually) or $19/month (monthly)
• Reviewer seat: Allows commenting only, with no editing or building
  • Free, up to 100 seats
• Guest seat: For external collaborators
  • Up to 2 free guests on most plans

This seat-based pricing model helps you tailor access by role, keeping costs predictable as your team grows.

What Is a Webflow Site Plan?

A Site Plan is required to publish your Webflow site on a custom domain. Webflow categorizes Site Plans into General and Ecommerce tiers.

Starter Site Plan (Free)

Webflow also offers a free Starter Site plan in addition to the Starter Workspace. This plan is ideal for learning and experimentation, but it comes with several limitations:

• Hosting: Publish only to a webflow.io subdomain (no custom domains)
• Pages: Limited number of static pages
• CMS: Restricted CMS items and collections
• Traffic: Capped bandwidth and visitor capacity
• Use case: Best for testing, internal reviews, or personal practice

To connect a custom domain or remove these limits, you’ll need to upgrade to a paid Site Plan.

General Site Plans

These plans are best for content-driven websites that don’t need ecommerce functionality.

Site Plans primarily scale by CMS limits, bandwidth, and traffic capacity, which directly affect performance and reliability as site usage grows.

• Basic‍
  
  • $14/mo (annual) or $18/mo (monthly)
  • For simple static sites—no CMS
  • Connect custom domain, 150 pages, 10 GB bandwidth
• CMS
  
  • $23/mo (annual) or $29/mo (monthly)
  • For blogs/content-heavy sites—up to 2,000 CMS items, 50 GB bandwidth, site search, 3 Editor users
• Business
  
  • $39/mo (annual) or $49/mo (monthly)
  • High-traffic CMS sites—up to 10,000 CMS items, 400 GB bandwidth, 10 Editor users, form file upload
• Enterprise
  
  • Custom pricing
  • Tailored features, higher CMS/item limits, advanced support/security

Ecommerce Site Plans

Webflow’s Ecommerce Site Plans are an alternative to General Site Plans for businesses that need built-in selling capabilities.

They include CMS functionality comparable to CMS and Business tiers, with additional limits applied to products, transactions, and staff access.

• Standard‍
  
  • $29/mo (annual) or $42/mo (monthly)
  • 500 ecommerce items, 2,000 CMS items, 2% transaction fee, basic ecommerce tools
• ‍‍Plus‍
  
  • $74/mo (annual) or $84/mo (monthly)
  • 5,000 ecommerce items, 10,000 CMS items, no transaction fee, up to 10 staff accounts
• ‍Advanced‍
  
  • $212/mo (annual) or $235/mo (monthly)
  • 15,000 ecommerce items, 10,000 CMS items, no transaction fee, up to 15 staff accounts

Optional Add-ons

Some Webflow features are priced separately from Workspace and Site Plans. These include products such as Localization, Analyze, and Optimize.

Add-ons are optional and should be evaluated based on audience size, geographic needs, and optimization goals.

Frequently Asked Questions

Is paying for Webflow worth it?

Yes. Webflow is worth paying for if you need full design control, strong performance, and scalability without managing custom infrastructure. It is best suited for teams and businesses that value flexibility over template-driven builders.

Can I use Webflow for free?

Yes. Webflow offers a free Starter Workspace and a free Starter Site plan that publish to a webflow.io subdomain. Free plans are limited and intended for learning or testing. A paid Site Plan is required for custom domains.

Do I need both a Workspace and a Site Plan?

In most cases, yes. A Workspace manages collaborators and unhosted sites. A Site Plan is required to publish a site to a custom domain. Most production websites use both.

Can I collaborate with clients or contractors without paying for extra seats?

Yes. Webflow allows external collaborators to be added as free Guest users. Guests can access assigned projects without consuming paid seats. Most Workspace plans include up to two free Guest seats.

What happens if I exceed the CMS item limit?

If you exceed your CMS item limit, you must upgrade your Site Plan or remove items. CMS limits vary by plan, with higher tiers supporting larger collections and higher traffic volumes.

Which Webflow plan should I choose?

Choose a Starter Workspace and Starter Site plan if you are learning Webflow or testing ideas and do not need a custom domain.

Choose a paid Workspace and a Basic Site Plan if you are launching a simple marketing site without dynamic content.

Choose a CMS Site Plan if your site includes a blog, resources, case studies, or other structured content.

Choose a Business Site Plan if you expect higher traffic, need more CMS items, or require additional Editor access.

Choose an Ecommerce Site Plan if you plan to sell products directly through Webflow and want native checkout, payments, and order management.

Most production websites use a paid Workspace for collaboration and a paid Site Plan for hosting and publishing.

What is the difference between a Webflow Workspace and a Site Plan?

A Workspace controls who can design, build, and manage sites. A Site Plan controls hosting, traffic capacity, CMS limits, and whether a site can be published to a custom domain.

You can have one Workspace and multiple Site Plans, depending on how many live sites you manage.