EIM Town Hall

Revamping a monthly all-staff meeting to improve rhythm, consistency, and team alignment.

The Challenges

Inconsistent Cadence

Town Halls were infrequent, loosely structured, and often assembled last-minute.

Weak Visuals & Flow

Slide decks lacked cohesion, with design and narrative falling flat.

No Clear Ownership

Planning and production weren’t tracked or managed effectively.

My Approach

Segment Design

Created a consistent arc: Intro, Mission (CEO/CFO), Values, Practices, Culture, and Q&A.

Upgraded Visuals

Leveraged design resources and modern tools for clean, compelling slide decks.

Repeatable System

Moved planning into a project management platform and selected broadcast tools for reliable delivery.

Results achieved

More Engaging Events

Staff engagement improved, with strong participation during live segments.

Leadership Buy-In

Positive feedback from execs and employees validated the format and improvements.

Efficient Production

The new system supports high-quality, low-friction execution every month.

What we shipped

Slide from EIM’s Town Hall presentation featuring brand colors and concise messaging.
The Town Hall design uses EIM’s brand colors and clear, visual messaging.
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